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UK guide · Updated October 2026

How to sell coats and jackets in the UK

Coats are one of the best-paying things in most wardrobes, and autumn into winter is when buyers are looking. Here's how to get yours listed while demand is high.

Written by the team at Snappy Listing · 4 minute read
What's in this guide
  1. When to sell
  2. What holds its value
  3. Measurements buyers ask for
  4. Photos
  5. Pricing
  6. Posting a bulky coat
  7. FAQ

When to sell

Coat demand climbs from September, peaks as the weather turns, and carries on through January. List winter coats, puffers and wool coats in early autumn so they're up when people start searching. Lighter jackets, like denim, bombers and trench coats, sell best in spring.

Missed the season? A good coat still sells in January, though you may need to price a little sharper. See what sells when for the full calendar.

What holds its value

Premium brands are widely faked. Photograph the labels, tags and zips clearly: buyers look for them, and it protects you too.

Measurements buyers ask for

Coat sizes vary a lot between brands, so measurements answer the question before it's asked. Lay the coat flat, zipped or buttoned, and measure:

  1. Pit to pit: straight across, armpit to armpit.
  2. Length: from the top of the shoulder seam (or the collar) to the hem at the back.
  3. Sleeve: from the shoulder seam to the cuff.

Add them to the description in inches or centimetres, and say how it fits: "roomy, fits a UK 12 with a jumper underneath".

Photos

Hang the coat on a hanger against a plain door or wall in daylight, fastened, with the hood up if it has one. Then add: the back, the inside lining, the brand label and size label, the care label (for fill and fabric), the zips and pockets, and close-ups of any wear on the cuffs, collar or hem. More tips in photos that sell.

Pricing

Search the brand and style on Vinted or eBay and look at sold listings in similar condition. Things that move the price:

For a repeatable method, see how to price on Vinted, then use the profit calculator if you bought it to resell.

Posting a bulky coat

Coats are heavy and bulky, so weigh and measure the parcel before you choose the size option. Fold it neatly, put it in a plastic bag inside a mailing bag or box to keep it dry, and squeeze the air out of puffers. Down coats compress well and spring back once unpacked.

Snap the coat, get the listing

Photograph the coat and its labels, and Snappy writes the title, description and a suggested price for Vinted, eBay or Depop. Add your measurements and it is ready to post.

Try Snappy free → 3 free listings · no card needed

FAQ

When is the best time to sell a winter coat?

From September to January, with the strongest demand as the weather turns cold. List in early autumn to catch the start of the season.

Where is the best place to sell a coat in the UK?

Vinted for most everyday and high street coats, eBay for premium outdoor brands and bigger sizes, and Depop for vintage and streetwear jackets.

What measurements should I give for a coat?

Pit to pit, length from the shoulder to the hem, and sleeve length, measured flat and fastened.

How do I post a big coat?

Weigh and measure the parcel first, fold the coat into a plastic bag inside a mailing bag or box, and squeeze the air out of puffers.